Keyword search retargeting combines the effectiveness of search with the brand impact and reach of display. Intent data, such as keyword search terms, are the most effective targeting data available. It offers the ability to target potential customers with display ads based on the keywords that have been entered into websites and/or search engines.
Meet Customers Where They Are
Target potential customers with display ads based on the keywords they’ve searched in websites or search engines.
There’s no better indicator of a person’s intent than the keywords they search.
The Digital Ruckus offers full visibility and control for each targeted keyword. Just like in search marketing, the ability to vary bids for individual keywords is a must in order to achieve optimum results. We also enable variable targeting and bidding based on the recency of the search event, which is a major factor in optimizing towards your business goals and objectives. For example, ads can be served to users who have searched within 15 seconds, 15 minutes, or 15 days of the time of their search.
Why Choose Us?
At The Digital Ruckus, our goal is to provide our clients with a better understanding of the ad data they receive from each campaign. This data is vital to help you make better decisions about your business and target audience in the future, yet it is often not well explained. We aim to provide better visibility and transparency with our ad data than has previously been seen in the marketing industry.
We offer personalized service for each client. One size does not fit all, and it’s our duty to guide our clients to the right ad service and digital strategy for their business. We are quick to offer our expertise and guidance throughout the process.
There is no shortage of ads out there, but with The Digital Ruckus, you can count on us to disrupt the digital space in the most appropriate, targeted way to get results for your business.